Page Rank is not everything

Get your own house in order before concentrating on Google Page Rank.

Too often website owners believe Page Rank is SEO. Well it is not, with over 200 factors that Google uses Page Rank is only one.

Praeparo believes you need to get your own website in order first! Make sure your URL, page title & description, content headers and actual content should all be good and be targetted at what the user wants and expects on the topic concerned.

Once content on an individual page is good then make sure it is a good fit into the overall website through internal linking with appropriate anchor text.

Now with good content it will start to return results from Google SERPS. To get better results we need people to find it and start talking about the page, viral marketing is the best where other people like the content and so will talk about it on blogs or sites like Twitter and facebook.

In summary don’t spend too much time on getting external links and monitoring your Page Rank until you get your website in order!