You MUST, MUST, MUST understand your customers’ search behaviour. Imagine being in the customers’ position and understand the dialogue they have with the internet. You have two types of customer, ...
Get your own house in order before concentrating on Google Page Rank. Too often website owners believe Page Rank is SEO. Well it is not, with over 200 factors that ...
Google have finally announced site speed has been added as a factor to overall search engine ranking – google webmasters article Praeparo thinks this is a good idea as we ...
When people think about Search Engine Optimisation (SEO) they tend to think about link building. Yes, that is needed but your search engine ranking can also improve by just having a marketing optimised website.